What information is collected in a census and how does it benefit us?
The 2020 Census has launched it’s first major field operation this month. The count will officially start in Toksook Bay, Alaska in January. Residents will be able to complete the census in a variety of ways (face-to-face interviews, online, by phone, and by paper).
The first census in 1790 was directed by Thomas Jefferson, and has been conducted every 10 years thereafter as required by the U.S. Constitution. In 1903 the Census Office became a permanent part of the new Department of Commerce and Labor.
Census numbers will be used to determine how many seats each State will hold in Congress. The count will also be used to calculate how to equitably split more than $675 billion in Federal funds that are distributed back to the states and communities for health care, jobs, schools, roads, and business.
Find out all kinds of information about your community, economics, and trends at https://www.census.gov!
But there is much more to this gigantic numerical collection process. The Census is charged with finding our information about the population, places, and the economy. This information helps identify and analyze trends and is used in many ways by many companies, government entities, and non-profit organizations. For instance, Census numbers can inform cities of new roads, schools, job training centers, elderly care, and emergency services.
For instance, you can find out the total population, how many are with a potential workforce age, average cost of a home, average income, average education, etc. It is then possible to compare all those numbers over time. For instance, the Census is looking at measuring E-Commerce. By looking at the quarterly results one can see sales for online shopping gradually increasing.
 U.S. Census Bureau Announces the Start of First Major Field Operation for 2020 Census, https://www.census.gov/newsroom/press-releases/2019/ad-can-launch.html
To find out more about the Census, go to: https://www.census.gov.
To verify a legitimate contact go to: https://www.census.gov/programs-surveys/surveyhelp.html
Quick facts - census preliminary facts, https://www.census.gov/quickfacts/fact/table/US/PST045218
Overview: About the Census, U.S. Census Bureau at a Glance, https://www.census.gov/about/what/census-at-a-glance.html#mission
Opportunity Zones (OZ) were created to help unlock capital gain monies and to encourage investment of those monies in low income areas. There are four Oregon South Coast OZ tracts that are located in Coos (has two small ones), Douglas, and Curry Counties.
South Coast Oregon tracts have poverty rates ranging from 32 percent down to 15 percent. The average poverty rate in Oregon is nearly 16 percent. All tracts have lower household income, home ownership, and rent. Most also have high poverty and unemployment rates, and a severe rent burden (estimated based on state tract averages and eligible non-designated tracts listed in ).
The money used to support OZ development comes primarily from private investors. Investors are required to participate for specific time periods to get the best returns. Once they meet those requirements, investor may be able to defer income taxes and reduce tax liability. Investors are also able to reduce or potentially eliminate capital gain taxes from anywhere in the country for several years. For a large business this could amount to significant savings. [1 2 3]
To see these tracts on a map and some of the meta-data behind the designation point your browser to SCDC’s www.scdcinc.org/incentives and scroll down to Federal Incentives and near the end of that section you will see Interactive GIS maps for four sites. Scroll out to see all OZ designated and non-designated sites and click on a tract to get more information. Tract numbers include Coos 41011000300, 41011000504, Douglas 41019010000, and Curry 4105950100.
Gold Beach, Oregon
For more information about OZ and other incentives on the southern Oregon coast contact the South Coast Development Council, Inc., firstname.lastname@example.org or 541-888-7003. Business Oregon has a very good description of Opportunity Zones at https://www.oregon4biz.com/Opportunity-Zones/.
1 Opportunity Zones in Oregon (https://opportunitydb.com/location/oregon/)
2 What are Opportunity Zones and How do They Work (https://fundrise.com/education/blog-posts/what-are-opportunity-zones-and-how-do-they-work)
3 The Obscure Tax Program That Promises to Undo America's Geographic Inequality (https://www.citylab.com/equity/2018/04/can-opportunity-zones-save-the-country/558266/)
4 SCDC Website www.scdcinc.org/incentives.html
Originally the “Think globally, act locally” slogan was used to get people to consider the health of the planet and take action in their own communities.
These ‘grass root’ ideas were originally suggested in 1915 by Patrick Geddes. Geddes was a Scottish biologist, sociologist, philanthropist, and pioneering town planner. He was responsible for introducing regional architecture, and made significant contributions to working with the environment.
Geddes basic concepts can be used to think about building regional economic capacity. For instance, considering how economic (versus environmental) changes can impact the health and vitality of local communities, the value of planning concepts, and the need to consider the whole environment when making changes. It would be easy to imagine that he even considered what we now consider to be Business Retention/Recruiting and Expansion (or BRE) activities in his town planning.
Think globally, interact regionally, and act locally. 
For instance, in a plan, we might compare the risks of having only one large employer in a rural community versus several medium-sized employers. In total, there could be the same number of jobs, income, and other measures. The potential impact of losing the one large employer could be devastating compared to the loss of one medium business. Many of us have seen this scenario play out as the forestry industry slowed down and mills closed in the early 90’s. The risk of failure is still very real with only 4 percent of U.S. businesses surviving beyond 10 years. 
Having a diversified group of employers reduces the potential impacts and may increase the possibility of growth and expansion over time. For instance, each of the medium-sized companies could potentially grow larger over time and employ new recruits.
Building economic capacity is more than just recruiting/retaining employers. It is also about helping communities become more competitive. The process of being more competitive may include infrastructure improvements, attracting skilled workforce, networking, networking, technical assistance, and much more.
If a community lacks something....they will need to compete with other communities to get those services...
Why is this important? Because if a community lacks something, say medical services, they will need to compete with other communities to get those services. The likelihood of success is greater when an entire region, and not just one community, can network and leverage their resources and thus be seen as ‘greater than the sum of its parts.’
New businesses and workers will look beyond a rural community to nearby regional resources. Demonstrating a strong level of collaboration, coordination, and support across our region can do a lot to mitigate what our individual communities might currently lack. At this point, building economic capacity is one of our best strategies for creating and building a thriving and diversified business environment--exactly what we need to protect and sustain our high quality of life.
1 Wikipedia, “Think globally, act locally” (https://en.wikipedia.org/wiki/Think_globally,_act_locally)
2 “One minute guide to economic development for remote and rural small towns” (http://www.globenet.org/archives/web/2006/www.globenet.org/horizon-local/perso/guiderur.html)
3 “10 Reasons Why Good Customer Service Is Your Most Important Metric,” (https://www.entrepreneur.com/article/284799)
Business Recruiting Retention, & Expansion
We are all about Business recruiting/retention and expansion. But like any other topic, economics has some unique language such as Multipliers and Unicorns. The purpose of this Blog is to help clarify that language and concepts.