The photo was carefully staged. He sat all dressed up, smiling, and trying to look as grown up and cool as possible. On his Facebook page he wrote: “Love your lovers; hate your heters.” His unfortunate spelling error shattered the elusive cool facade he hoped to promote.
So maybe spelling skills are still important, particularly with so many people using platforms that depend on written communications and are often used to judge skill and competencies.
Spelling skills can help you put your best foot forward on Social Media, applying for a job, and communicating in general. You don’t have to be a spelling expert...that is what the word processing software is for...but you need to be smart about it.
There typically is a huge selection of options that can help make your writing look as cool as you feel.
--Turn on the automatic check spelling and grammar program that helps spot problems as you type (see the Review tab for WORD). Turning this feature on will help you learn how to write well and improve your spelling over time (and no one sees your errors!).
--Set the automatic SAVE option so that your work is captured every 5-10 minutes or so. If the power blips, you won’t lose everything.
--Check readability or accessibility levels if you want to appeal to the widest audience available. Some places to check include:
--Readability test (copy your text into the dialog box) https://www.online-utility.org/english/readability_test_and_improve.jsp
--10 free readability calculators; Test your clarity with these cool tools, https://www.wyliecomm.com/2018/11/10-free-readability-calculators/
--Readability Test tool for web pages https://www.webfx.com/tools/read-able/
The options within most word processors continue with how the information is displayed, language translations, and some software will even help support special forms of writing, such as technical writing. As you are creating, let the software help take some of the pressure off, so you can tell your story and express your thoughts well.
After all, spelling is king and the automatic speller/grammar checkers can catch many, but never all, errors... Just a few extra steps and this young man would have looked both cool and SMART!
You may be asked to talk in front of your garden club, church, or public meeting. Just the thought of it sends chills down your spine and beads of sweat onto your brow.
Doing these informal talks can be a great benefit to your community. Not only can you market your business and share information, but you are also marketing you as an individual—and getting noticed is a great way to attract new customers and promotions.
Here are 10 quick tips for looking like a pro when making these informal talks.
1. You are there for the audience. They are going to want to know ‘what’s in it for me?’ right away. Tell them and make them want more. In the following example there may be many avid gardeners in the audience. The ‘hook’ is promising to show them ways to reduce the work. Know your stuff!
EXAMPLE: Ever had a Victory Garden? This evening we are going to talk about how to build one and make maintenance a breeze.
2. Let your audience know how to play, in the sense of when to ask questions (at the end), what to do if they can’t hear/see you, etc. This will minimize interruptions, keep the audience focused on the topic, and keep you focused on the end goal of getting done just a few minutes early. Getting them involved in actual play can be fun, but it can also be a bit harder to control.
3. Avoid logistic problems by checking everything before leaving for the meeting and at the meeting. This would include sound, lights, equipment, and the program. Preload any electronic programs and hide/blank the display until you are ready to go. Mark where you should stand.
4. Dress for the audience. If you expect them to be wearing cowboy boots, wear yours. Dress comfortably and bulletproof. Hopefully you won’t be shot, but hopefully that loose button on your shirt doesn’t pop off at the worse possible moment. Check your clothing for possible wardrobe malfunctions just like you would your equipment. While losing a piece of clothing during a presentation is memorable, it may not be the image you want to your audience to remember...
5. Use visual props or prepare to be the visual. Approximately 65 percent of the population are visual learners and benefit from images supporting your message . Not everyone needs an automated program. Props such as handouts, samples, models, posters, etc. count as well. Note that if you hand out something, people will stop listening and read it. Save handouts until the end of the presentation.
Some people don’t need a lot of visuals when they talk and/or the topic that they talk about does not lend itself to visuals. If they are good at it, fantastic, just know that a fair amount of the audience may not be following what is being said.
6. Don’t read to the audience, other than a quick and short quote. Reading to the audience is enough to put folks to sleep and may be too fast or slow for folks to follow. Just don’t do it. Thinking of that don’t insult the audience in other ways as well.
7. Breathe. In an emergency and whenever people are stressed they often breathe poorly. There are several different rescue breathing techniques that can calm one down, and others that can puff you up. All depends on what you need to be healthy and successful. This might also include making sure that your blood sugar is not too low . Have a nibble, don’t go hungry. Again, your comfort is of utmost importance and being able to breathe and maintain your confidence and presence requires some attention.
8. Minimize distractions. This may be distractions created by others and those that you might create for yourself. Nervously jingling keys or change in your pocket, pencil or foot tapping, any number of activities can cause a distraction. Watch for them.
9. Help your audience remember by providing your contact information, a list of references, a list of items (like plants) featured in your presentation, etc. Use the space. A small advertisement for your business may be OK. While this may be a presentation, it may not necessarily be a sales presentation.
10. Leverage eye contact. Eye contact is critical during a presentation. It will help build a connection between presenter and listener, and help the listener be engaged and buy into your ideas. It will also help you calm your nerves. Once you have ended your presentation (a few minutes early) hang out for some near eye contact. This is a golden time for networking, handing out business cards and getting referrals, and addressing quick questions.
Yes the pros have more tricks up their sleeves than just 10, but you can be sure that almost every one of these techniques will be used almost every time a great presentation is made.
 How to Spot Visual, Auditory, and Kinesthetic-Learning Executives (https://www.inc.com/molly-reynolds/how-to-spot-visual-auditory-and-kinesthetic-learni.html)
 STEP 4: Practice Your Breathing Skills (https://www.anxieties.com/57/panic-step4#.XV75M-hKjcs)
 Hypoglycemia (Low Blood sugar) (https://www.diabetes.org/diabetes/medication-management/blood-glucose-testing-and-control/hypoglycemia)
 The Importance of Eye Contact during a Presentation (https://virtualspeech.com/blog/importance-of-eye-contact-during-a-presentation)
 Public speaking quotes: Funny, inspiring insights for your presentation, https://www.sparkpresentations.com/public-speaking-tips-presentation-quotes
Imagine yourself in an elevator with a potentially significant investor. You have about 30 seconds of prime one-on-one time to sell your idea. Think fast, the elevator is not stopping, and time is running out.
Could this be the break you have been waiting for? Well maybe, but only if you have developed and practiced a short and snappy statement to get their attention. This statement is often called an ‘elevator pitch’ and there are many articles on ways to craft an elevator pitch. 1
Such a pitch can be used for promoting your business, a product or service, for asking for monies, and many other kinds of needs. The trick is to develop a pitch ahead of that 30 second elevator ride. But wait, you can do even better if you can create a 20 second pitch... just in case that is all the time you have. It may be very easy to stretch the time a few seconds longer. Reducing the time can be extremely challenging.
There are different forms of elevator pitches and you may want to have more than one in your communication toolbox. The question pitch is one of the easiest to create and use. It can be used verbally and in a written form. To see examples of this, watch television. Many commercials use this pitch routinely by starting the commercial using a question... “is your dishwasher doing a good job?”
The purpose of the pitch is to grab attention and create connects. The first elevator pitch, it is said, occurred around 1852. At that time, elevators were not considered safe enough to transport people (and routinely fell). Elisha Otis invented a locking system that remedied that problem—but no one noticed. So, he organized a demonstration in New York City where he stood in an elevator while an assistant severed the elevator ropes. Fortunately, his safety brake engaged and now Otis products transport 7 billion people every three days! 2
An Elevator pitch may be just the thing to launch your business idea to stardom!
Business retention, recruitment, and expansion is needed to build a thriving community. Understanding how to sell your ideas, your service, and yourself are all critical to every business. Here are a few ideas of how to do that!