June 30 is National Social Media Day and we would like to help you celebrate! Social media has matured over the last 12-15 years becoming a way of life for many, creating jobs for some, and new businesses for others.
Something big is going on and some of us aren’t getting it...YET. Facebook has 1.65 billion active monthly users—that has got to say something.1 What other thing offers something for billions of customers, everyday?
The use of social media helps us connect people and resources. It is a phenomenon that we can’t ignore any longer. It wasn’t too long ago that I heard someone espouse argument with a person who didn’t think it was possible to establish relationships online. Then people started marrying folks they met and got to know online.
Contrary to popular belief, there are many different kinds of social media sites beyond Facebook. Some are specific to a particular region or country or language. Others may be dedicated to a particular hobby or interest, or group of people (such as retirees or engineers). Some like Facebook, simply provide a free service that helps connects us.2
The number one benefit of information technology is that it empowers people to do what they want to do. It lets people be creative. It lets people be productive. It lets people learn things they didn't think they could learn before, and so in a sense it is all about potential.
Facebook is only the tip of the iceberg. In late December 2018, an article describing over 60 social media sites was published. 2 This list was in no way completely inclusive of all social media site addresses, capability, or function and several additions were suggested after it was published. For some, this list made it clear that social media is here to stay, and that people have found creative and helpful things to do with this tool.
Social media has stepped up to be one of the major ways that people connect with others (friends, family, customers, and more), do business (advertise, inform, and promote), and create revenue (sales, products, and more). It is helping to build our critical social networks that bind us together as a species. 4
Social media will continue to evolve, like any other business, to become more dependable and trusted, to include new creative options for solving problems, and as a way to connect the dots between people and resources. 4 It is only going to get bigger and evolve which gives us a choice. How do we want this technological tool managed and applied? What new mileposts can we achieve using it?
1 How Social Media has Evolved Over the Past 12 Years (https://www.convinceandconvert.com/social-media-strategy/how-social-media-has-evolved/)
2 60+ Social Networking Sites You Need to Know About (https://makeawebsitehub.com/social-media-sites/)
This BLOG is all about using creative talents to create and support the economy in Oregon. First Blog out of the shute is how film in Oregon helps bring in money and jobs into the state. Business Recruitment, Retention, and Expansion (BRE) comes in many forms and flavors. The entertainment sector is alive and well on the South Coast!